SALES PROGRAM CASE STUDY

Dial Corporation
Maker of Dial Soap and other personal care products.

With a set of new products, initiatives and sales goals Dial Corporation was looking for a speaker that would not only energize their sales conference but reinforce their conference theme, “We Together Believe and Succeed.” They didn’t just want a motivational speaker. They also wanted a thought leader who would share new ideas and best practices and challenge their organization to improve, innovate and grow.

They chose Jon Gordon and gave a copy of The Energy Bus to all 600 employees.

In his presentation Jon not only shared best practices in their industry but also best practices outside the industry and then applied them to Dial’s business model showing them how they could grow their sales.

Jon also inspired the audience by reinforcing the conference theme “We Together Believe and Succeed” by incorporating The Energy Bus principles including: optimism, vision, focus, teamwork, spirit and purpose.

DIAL's Energy Bus Driven By Tracy VanBibberAs a result Dial has ingrained The Energy Bus principles into their organization and culture and is driving forward in the right direction with a shared belief that they will succeed.


DIAL Corporation
"We believe the idea of aligned team focus with energized individuals can deliver remarkable results. We as individuals and teams can choose to think about what is possible, be positive and to make a difference for the good each and every day - life is too short not to be on the right bus. Jon Gordon is a brilliant, friendly reminder of the power of this type of thinking."
-Tracy VanBibber, Sr. Vice President Sales, Dial Corporation

 

Sales Articles:

Cost of Negativity
The Greatest Sales Strategy Ever
The Secret to Winning

 

For additional information and booking, complete our speaker request form here or call 904-285-6842.

 

FORBES.COM - Read Jon's recent article, "The Other Energy Crisis: How Negativity is Costing Companies Billions."

WATCH JON'S VIDEO - See highlight clips from Jon's seminars, appearances on NBC's Today Show, CNN and more.

CLIENT TESTIMONIALS - Read what Jon's clients have to say.